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Chris Ford | Story-Led Revenue Strategy
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Chris Ford | Story-Led Revenue Strategy
Start Here
I Want More Clients (Biz Owners)
I Want to Break Into Tech (Job Seekers)
I Want to Win More Deals (Sellers & SE's)
I Want My Team to Tell Better Stories (GTM Leaders)
I Want to Train My Sales Team (GTM Leaders)
I Want to Scale My Solutions Org (B2B SaaS)
For Individuals
Grow Your Business
Land a Job in Tech
Win More Deals
Corporate Services
Business Storytelling Workshop
Solutions Org Consulting
Training for Sales Teams
Chris' Story
Resources
0
0
Book Chris
Folder: Start Here
Back
I Want More Clients (Biz Owners)
I Want to Break Into Tech (Job Seekers)
I Want to Win More Deals (Sellers & SE's)
I Want My Team to Tell Better Stories (GTM Leaders)
I Want to Train My Sales Team (GTM Leaders)
I Want to Scale My Solutions Org (B2B SaaS)
Folder: For Individuals
Back
Grow Your Business
Land a Job in Tech
Win More Deals
Folder: Corporate Services
Back
Business Storytelling Workshop
Solutions Org Consulting
Training for Sales Teams
Chris' Story
Resources
Book Chris
Resources The "That's So True" Framework
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thats so true.png
thats so true.png

The "That's So True" Framework

$0.00

How to Get Instant Buy-In With Universals & Truisms

If people don’t believe you, they won’t listen. This guide teaches you how to start with undeniable truths that make people instantly nod along - and keep saying yes.

What’s Inside:
✅ The Universal Truth Formula™ - how to start with a belief they already hold
✅ The Truism Hook - how to make people say, “That’s so true!”
✅ The Belief-to-Action Bridge - how to transition from agreement to a sale

Make your audience agree before you even pitch.

Add To Cart

How to Get Instant Buy-In With Universals & Truisms

If people don’t believe you, they won’t listen. This guide teaches you how to start with undeniable truths that make people instantly nod along - and keep saying yes.

What’s Inside:
✅ The Universal Truth Formula™ - how to start with a belief they already hold
✅ The Truism Hook - how to make people say, “That’s so true!”
✅ The Belief-to-Action Bridge - how to transition from agreement to a sale

Make your audience agree before you even pitch.

How to Get Instant Buy-In With Universals & Truisms

If people don’t believe you, they won’t listen. This guide teaches you how to start with undeniable truths that make people instantly nod along - and keep saying yes.

What’s Inside:
✅ The Universal Truth Formula™ - how to start with a belief they already hold
✅ The Truism Hook - how to make people say, “That’s so true!”
✅ The Belief-to-Action Bridge - how to transition from agreement to a sale

Make your audience agree before you even pitch.

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