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Chris Ford | Story-Led Revenue Strategy
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Chris Ford | Story-Led Revenue Strategy
Start Here
I Want More Clients (Biz Owners)
I Want to Break Into Tech (Job Seekers)
I Want to Win More Deals (Sellers & SE's)
I Want My Team to Tell Better Stories (GTM Leaders)
I Want to Train My Sales Team (GTM Leaders)
I Want to Scale My Solutions Org (B2B SaaS)
For Individuals
Grow Your Business
Land a Job in Tech
Win More Deals
Corporate Services
Business Storytelling Workshop
Solutions Org Consulting
Training for Sales Teams
Chris' Story
Resources
0
0
Book Chris
Folder: Start Here
Back
I Want More Clients (Biz Owners)
I Want to Break Into Tech (Job Seekers)
I Want to Win More Deals (Sellers & SE's)
I Want My Team to Tell Better Stories (GTM Leaders)
I Want to Train My Sales Team (GTM Leaders)
I Want to Scale My Solutions Org (B2B SaaS)
Folder: For Individuals
Back
Grow Your Business
Land a Job in Tech
Win More Deals
Folder: Corporate Services
Back
Business Storytelling Workshop
Solutions Org Consulting
Training for Sales Teams
Chris' Story
Resources
Book Chris
Resources The High-Ticket Messaging Upgrade
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The High-Ticket Messaging Upgrade

$0.00

Why Premium Buyers Aren’t Saying Yes - And How to Fix It

Most entrepreneurs think they need more leads. Wrong. They need better messaging. High-ticket buyers don’t buy features - they buy certainty, status, and transformation. This guide walks you through how to upgrade your messaging so your offer feels premium, exclusive, and impossible to ignore.

What’s Inside:
✅ The Identity-Based Offer Formula™ - position your offer as an identity upgrade, not just a service
✅ The Premium Language Shift™ - why high-ticket buyers hate “courses” and love “private consulting experiences”
✅ The Price Elasticity Positioning Framework™ - eliminate price resistance and create demand

Upgrade your messaging. Attract premium buyers. Download now.

Add To Cart

Why Premium Buyers Aren’t Saying Yes - And How to Fix It

Most entrepreneurs think they need more leads. Wrong. They need better messaging. High-ticket buyers don’t buy features - they buy certainty, status, and transformation. This guide walks you through how to upgrade your messaging so your offer feels premium, exclusive, and impossible to ignore.

What’s Inside:
✅ The Identity-Based Offer Formula™ - position your offer as an identity upgrade, not just a service
✅ The Premium Language Shift™ - why high-ticket buyers hate “courses” and love “private consulting experiences”
✅ The Price Elasticity Positioning Framework™ - eliminate price resistance and create demand

Upgrade your messaging. Attract premium buyers. Download now.

Why Premium Buyers Aren’t Saying Yes - And How to Fix It

Most entrepreneurs think they need more leads. Wrong. They need better messaging. High-ticket buyers don’t buy features - they buy certainty, status, and transformation. This guide walks you through how to upgrade your messaging so your offer feels premium, exclusive, and impossible to ignore.

What’s Inside:
✅ The Identity-Based Offer Formula™ - position your offer as an identity upgrade, not just a service
✅ The Premium Language Shift™ - why high-ticket buyers hate “courses” and love “private consulting experiences”
✅ The Price Elasticity Positioning Framework™ - eliminate price resistance and create demand

Upgrade your messaging. Attract premium buyers. Download now.

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